About us

Welcome to the Mars Internal Use Items Platform

We are Link (ASL/Link), managing indirect spend through an Integrator model for some of the largest brand companies in the world. 


Mars has outsourced the development and production of all global premia ( incl CSR, factory audits, supplier qualifications, product safety and related activities) to Link.     

We are currently supporting more than 50 countries, delivering premia solutions across all brands within the Mars Group.


Our integrated portal for premia (connected to Ariba) supports consumer give aways and campaign materials. 

Due to increasing  demand for lower minimum quantities for internal-use items, we have developed a separate print-on-demand portal with no minimum order quantities.


Please explore our pre-designed brand options or select “Design-Your-Own” to create a customized solution tailored to your needs. 

We are launching with a basic assortment and will continue expanding 

the range with new items soon. 

Your feedback and suggestions are highly appreciated.


For support please reach out to: support@link-brandstore.com


Many thanks,

Link Team